Skechers renews partnership with Olympic Council of Malaysia for Sea Games 2025

KUALA LUMPUR — Skechers, the Comfort Technology Company™ and a global leader in lifestyle and performance footwear, has renewed its partnership with the Olympic Council of Malaysia (OCM) as the Official Footwear for the Malaysian Contingent at the 33rd Southeast Asian (SEA) Games in Thailand, scheduled from 9 to 20 December 2025.

Under this renewed collaboration, Skechers will equip Team Malaysia—including athletes and officials—with 2,000 pairs of footwear designed to provide all-day comfort and support, from the March-In Ceremony to off-field activities.

Each athlete will receive Skechers Hands Free Slip-ins® Work Shoes fitted with Air-Cooled Memory Foam® insoles to ensure comfort during long preparation hours and ceremonial events.

The sponsorship also highlights Skechers’ acclaimed Max Cushioning® series, including the Max Cushioning Premier 2.0 and GOrun Elevate 2.0 for men, as well as Max Cushioning Elite 2.0 for women.

All models feature ULTRA GO® cushioning and Goodyear® Performance Outsoles to enhance traction, stability, and off-field performance. The total retail value of the sponsorship is estimated at RM922,538.

Zann Lee, Managing Director of Skechers Southeast Asia, said the company is committed to empowering athletes through comfort-focused innovation.

“At Skechers, we believe that comfort empowers performance. Through this sponsorship, we aim to give our athletes the confidence and support they need, both on and off the field, as they carry Malaysia’s spirit of excellence onto the regional stage.”

Echoing this, OCM Secretary General Datuk Mohd Nasir Ali described the partnership as a symbol of national pride and unity.

“This partnership embodies pride, unity, and the relentless pursuit of excellence. Together with Skechers, we are committed to uplifting our athletes and celebrating Malaysia’s sporting achievements internationally.”